Lesson 1

About this course

If you’re a marketer who wants to learn more about design, you’re not alone. It’s the way things have been going for a while now. The worlds of marketing and design used to be separate. But now marketers – like you – are now expected to have design skills that you were never taught.

This unique course will teach you those essential skills.

You’re probably wanting to get on with it – if so, please continue. But if it would help you to learn more about why I created this course, please click in the link in "Resources" below to read more.

How to get the most from this course

Be patient. This is a marathon, not a sprint.

Keep moving. Don’t get bogged down if you get stuck. Ask for help, and move on.

Do the course in order. You’ll learn much more in the long run.

Do as much homework as you can. Use the brand guidelines*.

Make the most of mentoring.
Ask for help and feedback.